The responsible body within the meaning of the data protection laws is

ARCTIS Tiefkühlbackwaren GmbH
Bernrain Süd 3
71139 Ehningen

If you have any questions about data protection, please send us an e-mail or contact our data protection officer directly:
Hartmut Mezger
Bernrain Süd 3
71139 Ehningen
info@arctis.de

Collection of general information
When you access our website, information of a general nature is automatically collected.
This information (server log files) includes, for example, the type of web browser, the operating system used, the domain name of your internet service provider and similar.
This is exclusively information that does not allow any conclusions to be drawn about your person.
This information is technically necessary in order to correctly deliver the website content requested by you and is mandatory when using the Internet.
Anonymous information of this kind is statistically evaluated by us in order to optimize our Internet presence and the technology behind it.

Purpose and legal basis of data processing, data security
The processing of personal data collected in the context of registration, login and ordering our products in the online order store, such as name, address, contact and communication data, such as telephone number and e-mail address, as well as possible order information, is collected exclusively for clear and legitimate business purposes and the fulfillment of a contract and processed strictly in accordance with the provisions of the GDPR General Data Protection Regulation.

We only store personal data for as long as it is necessary to achieve the above-mentioned purposes or for as long as the retention periods stipulated by law require. After the respective purpose no longer applies or after these retention periods have expired, or upon request, the corresponding data will be deleted as quickly as possible.

You also have the right to receive information about your personal data stored by us at any time.
You also have the right to have your personal data corrected, blocked or, apart from the prescribed data storage for business transactions, deleted.
Please contact our data protection officer for this purpose.
Please use the contact details given above.

The data is processed in a manner that ensures appropriate security of the personal data.
This is done through appropriate technical and organizational measures.

Use of cookies
Cookies and similar technologies are small text files that are transferred from a website server to your hard disk.
This automatically provides us with certain data such as IP address, browser used, operating system on your computer and your connection to the Internet.

Based on the information contained in cookies, we can make navigation easier for you, improve user-friendliness and enable the correct display of our websites.

We use

a) “Essential cookies” which are necessary for the basic functionality of the website and cannot be deactivated.
They do not store any personal information
b) “Analysis and performance cookies” which enable us to analyze the use of the website and improve its performance.
They collect anonymized information about visitors,

c) “Functional cookies”, which enable additional functions and personalization of the website, such as saving settings or displaying personalized content, and

d) “Marketing cookies, which are used by third-party providers, e.g. to display relevant advertising for users.

Under no circumstances will the data collected by us be passed on to third parties or linked to personal data without your consent.

Cookie options and consent
On your first visit, you had the option of making individual cookie settings.
Here you can choose which types of cookies you want to allow.
We respect your privacy and give you control over your personal preferences.
You can change your cookie preferences at any time in these privacy settings or in the browser settings.
Please note that this may affect the functionality of the website.

By using our website, you consent to the use of cookies in accordance with your selected preferences.

Use of external services
Our website contains links to external websites or services that are not operated by us.
If you click on an external link, you may be redirected to the website of a third party.
Please note that we have no control over the privacy practices of these third parties and therefore cannot accept any responsibility for their privacy policies or practices.
When visiting external websites, cookies and other tracking technologies from third parties may be used.
Please refer to the respective websites’ privacy policies to understand how your personal data is processed.

One example of a third-party provider whose services we use on our website is YouTube.
When playing embedded YouTube videos, YouTube’s privacy policy applies.
Further information can be found in YouTube’s privacy policy at Privacy Policy – Privacy Policy & Terms of Use – Google.

Online advertising service Google Ads
This website uses Google Ads, an online advertising service provided by Google Ireland Limited (“Google”).
Google Ads uses cookies to display ads tailored to your surfing behavior.
A cookie is stored on your end device if you have consented to the use of cookies.
These cookies lose their validity after a certain period of time and do not contain any personal data that could be used to identify you.
By using Google Ads, our company can place targeted advertising to address users who have already shown an interest in our products or services.
The information generated by the cookies is usually transferred to a Google server in the USA and stored there.

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.
You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available at the following link: Link to the browser plugin.

Further information on the use of data by Google, setting and objection options can be found in Google’s privacy policy(Privacy Policy – Privacy Policy & Terms of Use – Google).

SSL encryption
To protect the security of your data during transmission, we use state-of-the-art encryption methods (e.g. SSL) via HTTPS.

Changes to our privacy policy

We reserve the right to amend this privacy policy from time to time so that it always complies with current legal requirements or to implement changes to our services in the privacy policy, e.g. when introducing new services.
The new privacy policy will then apply to your next visit.